Go direct!

Direct response advertising is an art form.

It uses TV and other mass media to encourage people to call a toll-free phone number with their credit card in hand, visit a Web site or pledge their support.

With expertise in screenwriting, copywriting and direct marketing, WordSlingers for Hire can help you script your direct response TV commercial—otherwise known as an infomercial. Whether the script is for 30 seconds or 30 minutes,
wach infomercial will be scripted to encourage viewers to response directly via telephone or Internet.

Which direct response vehicle is right for you?

Direct response is organization neutra; it is practiced by organizations of all types and sizes, regardless of industry.

Direct response is also media neutral, that is, TV, magazines, newspapers, radio, the internet, toll free telephone humbers and e-mails all can be used to illicit a response.

By leveraging the right medium the right way, WordSlingers for Hire can help you squeeze the most ROI out of your offer and budget.

Tracking your campaign

WordSlingers for Hire can help you track and measure your campaign.

This is particularly helpful when piloting variations to see which are most effective at getting people to respond to a specific "call-to-action."

This aspect of direct marketing provides an opportunity to track and measure response regardless of medium.

Contacting WordSlingers

WordSlingers for Hire provides top-tier promotional and editorial writing with category-specific expertise to consultancy groups, advertising and PR firms, pharmaceutical manufacturers, associations and nonprofit organizations.